Author Archives: thatduncan

Get More Twitter Followers (The Good Kind)

1. Don’t follow everyone. It’s okay if the number of people you’re following is LOWER than the number of tweets you’ve put out. While there are no hard and fast rules about how many people you follow, you probably don’t want to … Continue reading

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The Customer From Hell

The Customer From Hell I’m a hard-sell when it comes to customer service. I have pretty low expectations, and it bothers me when they’re not met. So let me get those expectations out in the open so you can see … Continue reading

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The Unwelcome Guest

All marketing is bullshit. Know why? It’s all done to get you to buy something, and the moment that the purchase/sale transaction appears on the agenda, every piece of communication is aimed at making you feel inadequate or afraid, in … Continue reading

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The Importance of Consistency in Social Media

Consistency has two arms. First is consistency of message, second is consistency of updates. Consistency of Message Consistency of message is sometimes referred to as “having a niche” but I find that “having a niche” means that you potentially lose … Continue reading

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Why Do You Care If People Unfollow You?

I’m on Twitter. I don’t auto-follow. I don’t care if you follow me. I don’t care if you unfollow me. Here’s why… A couple of months ago I started using an app called Qwitter. It purported to let me know … Continue reading

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Customer Service Stories

I was dining in a restaurant in Atlanta, recently. It was a restaurant that my girlfriend had dined at many times, though not recently, and she was excited to be going back. We were seated promptly, asked for our drink … Continue reading

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