Monthly Archives: June 2011

The Importance of Consistency in Social Media

Consistency has two arms. First is consistency of message, second is consistency of updates. Consistency of Message Consistency of message is sometimes referred to as “having a niche” but I find that “having a niche” means that you potentially lose … Continue reading

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Why Do You Care If People Unfollow You?

I’m on Twitter. I don’t auto-follow. I don’t care if you follow me. I don’t care if you unfollow me. Here’s why… A couple of months ago I started using an app called Qwitter. It purported to let me know … Continue reading

Posted in social media | Tagged , , , , , , , | 1 Comment

Customer Service Stories

I was dining in a restaurant in Atlanta, recently. It was a restaurant that my girlfriend had dined at many times, though not recently, and she was excited to be going back. We were seated promptly, asked for our drink … Continue reading

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Team Emmett

I didn’t know Emmett Stallings, his wife Wendy, or their son, Quinn. In fact, until an hour ago when a friend posted a link to the TeamEmmett Web site, I didn’t even know their names. Emmett, who was diagnosed with … Continue reading

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The UnReader

People who know me well would not say I’m what you’d call “a reader.” I read blogs, Web sites, magazines, and all sorts of other stuff online…but it takes something special for me to get through a whole book, let … Continue reading

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